BOSTON, Mass. — GoTo, a cloud communications and IT provider, has launched GoTo Connect for Healthcare, a patient communications platform designed for small to mid-sized healthcare clinics, specialty practices, med spas, and family care providers.
The new solution integrates with leading electronic health record (EHR) and practice management systems to streamline communications across multiple patient touchpoints, from the initial call through post-visit follow-up.
GoTo Connect for Healthcare combines voice, SMS messaging, scheduling tools, and AI-powered automation into a single platform designed to simplify how healthcare teams communicate with patients while maintaining compliance with health data privacy requirements. The platform integrates with widely used healthcare systems, allowing clinics and multi-location practices to manage patient communications through a unified interface rather than relying on multiple disconnected tools.
“At GoTo, we understand that providing a great patient experience is about more than just managing calls. It’s about enabling better interactions, growing your practice, and delivering an experience patients appreciate,” said Damon Covey, General Manager, GoTo Connect at GoTo. “With insights from thousands of our existing healthcare customers, we designed GoTo Connect for Healthcare to make it simple for patients to book appointments automatically, connect to the right department, and ensure patients get the follow-up care they need.”
According to the company, the platform was built specifically for healthcare organizations that need enterprise-level communications capabilities without the complexity or cost typically associated with large-scale systems. By combining communication channels such as phone, messaging, scheduling, and triage into one platform, GoTo aims to help healthcare providers reduce administrative workload while improving responsiveness to patients.
The system includes integrations with widely used EHR and practice management platforms including Epic, athenahealth, ModMed, Labor Edge, Salesforce Health, eClinicalWorks, and Oracle Health. These integrations allow staff to link communications directly to patient records and view previous interactions for more personalized care.
The platform also includes AI-powered features such as automated reception and intelligent call routing designed to manage patient inquiries around the clock. The system can answer common questions, schedule appointments, and route calls to the appropriate department, helping healthcare organizations manage high call volumes and reduce wait times.
GoTo said the platform also provides AI-driven analytics that allow healthcare teams to track communication patterns, identify potential operational issues, and gain insights into patient engagement.
Security and regulatory compliance were key design considerations, according to the company. The platform includes built-in security controls to help organizations maintain compliance with the Health Insurance Portability and Accountability Act (HIPAA) and safeguard protected health information.
“[With GoTo Connect] we’re able to pull detailed analytics without relying on external support, which saves so much time and effort,” said Bailey Toledo, Patient Access Manager at Vista Healthcare.
GoTo said the platform is intended to help healthcare organizations improve operational efficiency, reduce missed appointments, and enhance the overall patient experience while supporting better financial performance for clinics and multi-location practices.
