CHARLOTTE, N.C.– Truist Financial Corporation has announced the appointment of Charles Alston as head of its newly formed Nonprofit Hospitals, Higher Education, and Government (HHG) banking team. The new unit, part of Truist’s Specialized Industries group within its Commercial and Corporate Banking division, aims to strengthen support for more than 1,000 institutional clients across the country.
The HHG team, though newly formalized, builds on Truist’s longstanding service to nonprofit hospitals, colleges and universities, and government entities. The team delivers customized financial strategies and services ranging from public finance and trading to payments, credit, and cash management.
“Charles is a proven leader with deep expertise across the sectors we serve. His ability to build successful, client-focused teams will be instrumental as we grow this dedicated practice,” said Jason Cagle, head of Specialized Industries at Truist. “This team may be new in name, but our decades-long commitment to nonprofit and government clients remains unchanged—and with Charles at the helm, we’re ready to take that commitment even further.”
Alston brings more than 30 years of experience in financial services, including two decades focused specifically on healthcare, higher education, and nonprofit institutions. Prior to joining Truist, he served as market executive for Bank of America’s Healthcare, Higher Education, and Not-for-Profit business in the Southeast. His background includes leadership roles in treasury management, credit, relationship development, and strategic industry coverage.
A graduate of the University of North Carolina at Chapel Hill with a degree in business administration, Alston holds the Certified Treasury Professional (CTP) designation and is a member of the Association of Financial Professionals and the Healthcare Financial Management Association. He also served on the Health Management and Policy Advisory Board at the University of Miami’s Herbert Business School, including a five-year term as chair.
Alston will be based in Jacksonville, Florida, and will report to Jason Cagle.
The HHG group joins a suite of practices within Truist’s Specialized Industries team, which also includes Association Services, Dealer Services, Senior Care, Trustee Management, Mid/Small Cap Sponsors, and Industry and Corporate Finance Advisory. The team delivers focused financial solutions tailored to the unique needs of each sector it serves.
